Trademark Registration

Trademark Registration

A trademark is a visual symbol that can be a word, name, numbers, label, color combination, etc, which is used by businesses to distinguish it’s services or products from other same goods or services which are manufactured in different businesses. Trademarks in India are listed by the Controller General of Patents Designs and Trademarks, Ministry of Commerce and Industry, Government of India. Trademarks are registered under the Trademark Act, 1999 and give the trademark owner the power to sue for losses when infringements of trademarks happen. Registered trademarks are intellectual property for the business, they are used to safeguard the company’s investment in the brand or symbol. It is mandatory for a company to register it’s chosen Trademark as it will act as a unique symbol for the products and services you provide.

Proposed trademarks that are the same or identical to an existing registered trademark cannot be registered. Moreover, a trademark is not registrable if it is offensive, general, unreliable, not unique, includes specifically protected emblems, etc.

Once the trademark registration process is done, the R symbol can be applied and the registration will become valid for 10 years. Registered trademarks nearing expiry can be regularly renewed, by filing a trademark renewal application for a time of another 10 years.

Trademark Registration is done through Maheswari Consultancy in Delhi NCR, Mumbai, Bengaluru, Chennai & all other Indian cities. Offering a quality of trademark services like trademark filing, trademark search, trademark renewal, and patent registration, etc.

What can be registered as a trademark ?
Name
A name which can either personal in nature or can be the surname of the applicant e.g, the name Dhirubhai Ambani can be trademarked.
Word
A word that is not being directly descriptive of the character or quality of the goods/service. For example, Google is a word that has been trademarked.
Numbers
Alphanumeric or Letters or numerals or any combination thereof. For example 555 brands.
Images
Image, symbol, monograms, 3-dimensional shapes, letters, etc. For example the tick in the Nike logo.
Sound
Sound marks in audio format. Forex the sound in the ad jingle
Except these, the other things which can be trademarked are an invented word or any arbitrary dictionary word or words, letters or numerals, devices which may include fancy devices or symbols, monograms, a combination of colors or a single color in combination with a word or device, the shape of goods or their packaging, 3- dimensional sign, slogans and phrase, logo, graphic content, etc.
Who can apply ?

In context to the trademark rules and regulations in India, things like sound, logo, words, phrases, colors, images, symbols, initials, or a mixture of all these can be registered as a trademark.

A trademark application can be made by:
  • Private firms
  • Individuals
  • Companies- Limited Liability Partnership, OPC, Private limited, Public, Partnership, etc.
  • NGO’s

Note: In the case of NGOs and LLP companies the trademark has to be applied for registration in the name of the concerned business or a company.

Any person, pretending to be the proprietor of a trademark used or intended to be applied by him, may apply in writing in a prescribed manner for registration. The application must include the trademark, the goods or services, name and address of the candidate with power of attorney, the time of use of the mark. The application must be in English or Hindi. It must be registered at the appropriate office.

The applications can be submitted individually at the Front Office Counter of the particular office or can be sent by post.

Advantages of Trademark Registration
Excellent Business Opportunity
  • A product or service being sold under a registered trademark assists in developing up trust, safety, quality, and goodwill in the minds of customers. It gives you a unique identity when linked to other sellers.
Legal Protection
  • A registered trademark owner has the legal right in case of infringement i.e. you doubt that your trademark has been copied by someone else, you sue them for copying your logo, brand, name, or slogan.
Get Unique Identity
  • Customers will recognize a singular product or service only with the brand name. Registering a trademark guarantees that competitors will not apply it and so it remains a company’s unique asset.
Global Filling of Trademark
  • A trademark that is registered and filed in India is permitted to be filed in other countries outside India as well. Moreover, foreigners can also get a trademark registered and filed in India.
Creation of intangible asset
  • The trademark can be a valuable asset, in case your brand builds a name and succeeds. Registering a trademark makes it an intangible asset that can be traded, franchised, distributed, or commercially contracted. This brings benefits to the company or the individual proprietor. A trademark is intellectual property for the organization.
Infringement protection
  • Filing a trademark assures that the trademarked object is not used unethically by any other company or Individual. But, if the trademark is used by a 3rd-party without the permission of the owner of the trademark, the owner can take legal action and even sue the person or the company who has illegally used the trademark.
Exclusive rights
  • The proprietor of a registered trademark will be able to have exclusive rights over the trademark. The same trademark can be applied by the owner for all the products/services that fall under the same classes. Having the exclusive rights on the product or services also permits the owner to stop any kind of illegal use of the trademarked thing.
Applying the registered symbol
  • The company can use the registered symbol (®) once the trademark is filed. The logo is evidence of the fact that the trademark is already registered and cannot be applied by another individual or another company. In the case of illegal usage, the person who holds the trademark can decide to sue the other person
Differentiating products
  • Trademarking assists the consumers to find out about the products quickly. They can differentiate among the various kinds of products as the products tend to create an identity for themselves.
Promotes Goods and Services
  • Registering a trademark constitutes the face of the company or the goods and services. This serves to differentiate and promote brand creation. Most of the companies get their identity by trademark so it pays a crucial role in promoting and enhancing the brand value.
Protect the Commercial Goodwill
  • A trademark’s registered owner has the power to build, secure, and protect the goodwill of his/her goods or services. The owner can stop other traders from using his trademark illegally. One can also sue the infringer for using the brand name and demand damages for any infringement
Advertising sales
  • The customers of a company attach the name of the brand to the feature of the product or service that they give. This form of the product is spread in the market and so, it helps to increase sales by bringing more and more customers towards the product.
What Is Included In Our Package?
  • Consultation
  • Application Preparation
  • Name search & approval
  • Application Filing
  • Same day Filing
  • Government Fees
Features Central GST – CGST
Trademark Search Free
Trademark Consultancy on Class and Availability Free
Government Fees Rs 4,500
GST Rs. 270
TM Application Filing + Drafting (Our Fees) Rs 1,499
Total Cost Rs 6,269
Procedure For Trademark Registration
Complete our trademark Form
You need to fill our simple online trademark application form & submit documents.
Conduct your trademark search
To make sure that the unique logo name filed is available or not, Trademark Search is executed by our experts.
Select Appropriate Class
Depending on the nature of your products, we shall suggest the appropriate class among the 45 classes
Trademark Application filed
We create your Trademark application in 3 days and get your TM number
Trademark registration completed
Your trademark is registered in 1.5-2 years if no competitor objects to your trademark application
Steps In Trademark Application
Step 1 : Trademark search (1 day)

Maheswari Consultancy checks trademark availibity or checks brand name availability on the behalf of their clients to make sure that their desired name or design has not already been taken or isn’t too similar to an already existing trademark. You can also check existing trademarks at laxarna.com/trademark-search. Because being exclusive do matters. This ensures that there are no issues & there are minimal chances of an objection being raised in the future.

Step 2 : Create trademark application (1 day)

Once we ensure that your chosen name or design is available & exclusive, we send you an authorization letter which has to be duly signed by you and returned to us. These letters give our lawyers authority to file a trademark application on your behalf.

Step 3 : Trademark application submission (1 day)

Once we receive the authorization letter & provided that no information is incorrect or partial, our lawyers will file the trademark on your behalf, and you can immediately start using the ™ symbol. We will provide you with the TM application number.

We file the trademark either at the central trademark department office or online. A trademark can be filed online only by a registered lawyer or agent.

Step 4: Trademark registration (1.5 years)

Once a trademark application is complete, your application will be verified by the trademark office. The government can also object if your name similar to some other trademark in the same class, or the name is deemed obscene and hurts religious sentiments.

In case no objection is raised, the trademark registrar will publish an advertisement in the trademarks journal. If no opposition is filed by any party within 4 months, the trademark should be registered within the next 6 months. During this period, we constantly provide you with updates regarding the status of your application. You will need to pay the additional fee in case of such objections.

Step 5: Hearing before Registrar

If the objection has been filed on your trademark and the opposition doesn’t agree with your response, then hearing is held before the registrar. We appoint lawyers (charges extra) to take up your case in front of the registrar.

Documents needed for Trademark Registration
Before preparation of the documents it’s important to get an authorization letter that is appropriately signed by you, which enables us to file for trademark registration on behalf of you. After getting the authorization letter, we begin preparing the documents which are required to apply online. Soon, you receive the approval of the application, and you will gain the right to use the ™ symbol. While filing for the trademark registration, the documents you are required to provide are as follows:
  • Proof of Applicant
  • PAN Card and Address Proof of Applicant
  • Certificate of registration (other than an Individual applicant)
  • Brand Name & Logo
  • User Affidavit
  • Proof of TM Use
  • MSME / Start-up Recognition
  • Signed Form TM – 48
Notes
  • Identity and business proofs: The trademark owner or the person who is approved by the trademark owner requires to present their identity proof. It can be your Aadhar Card, Driving License, Passport, Ration card, or Voter’s ID.
  • Using Logo with Tagline: If a trademark application is prepared for a tagline with only words, then there is no requirement for a logo. In cases where a logo is applied, then it must be submitted in black and white format. The number of words in the logo must exactly be the same as specified in the application for a trademark.
  • Brand Name & Logo: The logo must have the brand name.
  • User Affidavit: If a particular user data is to be claimed, the user affidavit is expected to be submitted.
  • Proof of TM use: To demand specific user date, documentary proof like invoices, registration certificates, etc. with the brand name must be given.
  • MSME or Start-up Recognition: A partnership firm or Corporate entities can give a certificate of registration under MSME or Start-up India scheme to get a 50% rebate on the Government fee
  • Signed Form TM – 48: M-48 is a lawful document that enables the attorney to file the trademark on your behalf with the trademark registry. The document will be made by LW professionals for the signature.
Trademark Objected

If a Trademark is registered and the status is shown as “Objected”, then this indicates that the authority has received 1or more objections on the trademark, this can be because of duplication of an existing registered trademark or else the trademark is offensive and there can be various other reasons in the case of a trademark objection. The objection is raised under section 9 and section 11. In Section 9 the objections are made if the authority determines the trademark to be descriptive of goods. To overcome such objection you are required to give proper evidence and prove the uniqueness of your Trademark.

In Section 11, the objections are made by the authority when they see the same trademark which means such a trademark already exists for similar goods, services, or products. When there is an objection, then the candidate required to make sure that he/she gives appropriate documents within the provided time, this will help you to overcome the objection.

Trademark Renewal

Just applying for a trademark registration won’t work for the long-term. The trademark remains valid just for 10 years after that one needs to file for Trademark Renewal.

Trademark renewal must be filed before the expiry of the trademark. The renewal application form must be filed before the deadline to have the seamless protection of the trademark without any chances of litigation.

  • Protection from Frivolous Litigation: It is likely to have seamless trademark protection without any risks of litigation. Renewal of trademarks makes it difficult for someone to maintain rights over it other than the trademark owner.
  • Increase of Ownership Rights: One can get security from infringement of rights over the brand name. The exclusive rights over the trademark are continued for 10 years after each renewal. So it provides permanent protection of your brand and goodwill generated by the brand.
  • Brand Name Security: Renewal of trademark guarantees constant and unhindered protection of the brand name. Failure of renewal leads to a lapse in legal protection in the case of “Brand name”.
  • Monetary Returns: A trademark owner has the particular rights to allot or license the trademark to someone else in return for some monetary benefit. Thus, one can earn a profit from a registered trademark as well.
Renewal Process and Forms
  • The application of renewal is done in form TM-12
  • The application can be executed by either the registered owner of the trademark or an agent approved by him.
  • You must take the help of a professional to register for the renewal of a trademark application to guarantee that the mark is well protected. This is because you may need to increase the scope of protection. After all, if your brand has lasted 10 years, it’s likely that it will have outgrown the classes you had 1st registered it under.
  • The supplier had paid the due tax to the government,
  • Filing a trademark renewal application increases protection by another 10 years. The trademark registrations are applicable for another 10 years and renewed again before expiry.
Validity of a registered trademark

Once a trademark application is registered in the Trademark office or online, then the candidate can begin applying the TM symbol on products or the services, and if the trademark is registered then the candidate specifies the ® symbol over his trademark. All registered trademarks are valid for 10 years from the date of registration.

At the end of the validity of a trademark, a trademark can be renewed simply by giving the Government fee for registration within 6 months via “Form TM-12”, from the date of expiry of the trademark.

An expired trademark can be renewed through Form TM-13 (Restoration & Renewal) after 6 months and within 1year from the expiration of the last registration of the trademark.

Trademark Symbols And Their Usages​
  • “R” Symbol: You receive the R symbol the moment you file the trademark application for registration. This type of symbol assists protects the trademark from getting copied by others.​
  • “TM” Symbol: This symbol is for unregistered trademarks. It informs others from copying your logo, name, or symbol. It does not give you copyright protection, and others can apply your logo or name in case your application gets denied.​
  • “C” Symbol: The C symbol stands for contents that do not have any copyright issues. The symbol is necessary for many countries for copyright claims.​
  • “SM” Symbol: The service industry applies this symbol. The symbol is suitable for classes from 35 to 45. It never assures protection upon copyright issues.​
Important things know about the Online Trademark Registration

Nowadays, with the arrival of technological advancements, a trademark registration can be quickly made online. You can get the help of a registered Trademark attorney to register online without taking an attempt to visit the registry office.

VIENNA codification process
In the trademark process, Vienna codification is a significant step. It is an international classification that is provided once you fill the application form. At this point, your application for registration will be expressed as – Sent for Vienna codification.
Examination of Trademark
After the trademark application is provided for the Vienna classification, the trademark will be considered by the Trademark officer following specific guidelines and procedures. The officer may accept or deny the application as per his/her choice.
Hearing before Trademark registrar or officer
If the trademark application is denied, the candidate can go for a hearing. If the officer is satisfied with the given documents then the application will be transferred. If the officer is not satisfied, once again the application gets denied. If he/she is not entirely convinced about the reason for rejection, then the Intellectual Property Appellate Board can be reached.
General Trademark Protection Solution
We offer a complete suite of solutions for the protection of your trademark in India. Before application of the mark and post-application of the trademark, Maheswari Consultancy can assist you with consultation on protecting your trademark. But, please note that the final authority for registration of a trademark is held only by the Trademark Registrar, and Maheswari Consultancy or its Employees can at no-stage guarantee registration of a trademark.
Trademark Search
Before applying for a trademark, we can assist you to do a trademark search. Under the Trade Marks Act, the same or related trademarks cannot be registered. It is simple to identify a similar trademark from a trademark search. Though, the connection test is applied by a Trademark Examiner on a case to case basis. So, Maheswari Consultancy or it’s employees cannot predict which trademark applications will be disapproved.
Trademark Objection
In case a trademark application is disapproved by the Trademark Examiner, a reply can be submitted to the objection, proposed by the candidate with facts and points supporting the registration of the trademark. Based on the reply, the Examiner can call for hearing or allow the trademark filing to continue or refuse the trademark application
Trademark Opposition
Before the trademark registration process is complete, the Trademark Registrar will publish the trademark to be registered in the Trademark Journal along with this, he will allow 90 days for any person to raise opposition.
Certificate of Registration
When you will pass by all these stages, and if the application is approved then you can start using the ® symbol which means that the Trademark has been registered. The entire procedure depends on the government which may take 1-2 years.
Infringement trademark
It is illegal to use an already registered trademark. In case any individual is found doing this, he will get a notice to cease the use of that Trademark.
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Frequently Asked Questions

The Trademark Registration is registering of visual symbols which can be a word, name, device, label, digits, etc. Trademark registration in India helps the candidate or the trademark owner to safeguard his logo or trademark. Trademark registration also helps to evade duplication within the trademarks.

The easy way to get trademark registration done, involves the first step as “selecting a name then do a trademark search, after that file an application for the trademark registration”. Then fill the required documents like the name of the trademark or address. Then the application is examined after that the trademark is published in the Indian Trade Mark Journals. Lastly, the issuance of the trademark registration certificate.

The cost of registering trademarks starts from Rs. 6270/-

The process to get trademark registration:
  • Step 1: The first step is the choice of a trademark.
  • Step 2: The applicant must search the trademark records registry and assures that the proposed trademark does not match or the same to the registered mark.
  • Step 3: The search can be done online or by the trademark office.
  • Step 4: It is advisable to discuss an experienced lawyer as they are well-versed in their profession and are being prepared to conduct an exhaustive search.

Every applicant including corporations will have to give the following documents to get a trademark registered: – “Address proof of the person or company registering for the trademark, a copy of the logo, certificate of partnership deed and ID proof of the person registering for the trademark”.

Trademark infringement is basically the illegal use of a trademark or service mark linked to goods and services.

Trademark registrations are unique to the goods or services they describe. The registrations can be product or service-specific. Also, they are made under a Class of goods or services they signify. The trademark registration will, hence, be valid for the whole class of goods or services it describes.

Yes, the authorities mandate it for applicants to check all the documents they submit including the application for trademark registration by applying a Class III Digital signature. Our experts will help you e-verify all the documents in the correct way.

The registered trademark is valid for only 10 years from the date of filing of an application. After that one needs to apply for trademark renewal.

Symbol “TM” can be applied after filing of a trademark application. After registering a trademark a symbol “R” must be used. The ® symbol may only be used in connection with the goods and services mentioned on the registration certificate.

There is no limitation for anyone to apply for a trademark registration in India. Any individual, a foreign company, society or trust, partnership firm, LLP or private limited company, etc anyone can apply.

The trademark application can be filed as a multiclass application or as a separate single class.

The Trademark Registry has classified goods and services under 45 classes. Your application must mention the class/classes of the goods/services. The trademark would be registered under those classes only.

It is valid for a limited period of time i.e. for 10 years. But it is renewable indefinitely. You just need to pay the fee for trademark renewal every time.

After the application is registered with the government, a TM number is assigned by th trademark department within 1-2 days of submission of application. After this, you can use TM with your brand.

A trademark is an intellectual property which is being assigned to a word or logo but on another hand, copyright assures you the protection for your unique content such as books, music, videos, songs or even software.

You need to produce identity proof in case of trademark registration in India. (In case of individuality).While on another hand you need to produce company incorporation documents if the entity is a company.

No! The registered trademark under Trademark Act 2000 is only valid in India. But in few other countries, it can be used as a base for registering the trademark in those countries.

Company or domain registration will not protect your brand identity. To protect your company’s identity, you need to get trademark registration.

Logo registration in India is done by Maheswari Consultancy which provides trademark application services across India in all cities. We have done trademark registration in Mumbai, Delhi, Gurgaon, Noida, Bangalore, Chennai, Hyderabad, Ahmadabad, Kolkata, Surat, Pune, Jaipur, Lucknow, Kanpur, Nagpur and other Indian cities.

In order to understand trademark name search, you can kindly refer this link https://www.laxarna.com/blog/check-trademark-application-status/. Maheswari Consultancy also acts as a trademark checker to help their customers to create a unique logo for themselves. So, you can easily register a logo and get your TM number online.
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